Brand Assured is essential for businesses that need to understand how their brand is working for them on the Internet.

Brand image and text identifiers are used as search references on a wide range of information sources on the Internet - including chat rooms, IRC channels, partner and competitor web sites and fraudulent ecommerce sites. Specific checks include identifying occurances of logo misuse, meta-tagging, copying websites, and affiliate linking.

Using a proven, best-of-breed software monitoring platform Brand Assured is not only able to comprehensively search the Internet, but is also able to build intelligent profiles of where brand references exist. This powerful feature allows clients to focus on results that are important to them - whether that be ensuring partners or affiliates are meeting brand guidelines, right through to identifying fraudulent web sites and associated phishing emails.

Brand Assured uses a three stage methodology to continually search the web and compile intelligent results. The first stage is Discovery. This consists of a highly advanced search and navigation process that monitors thousands of online brands simultaneously. Search results feed directly into the Gathering phase. This unique process filters results to intelligently focus on selected brands. Once complete, Selection will categorise, classify and prioritise information. This ensures that results are meaningful - providing the right level of intelligence for businesses when understanding how their brand names are perceived on the Internet.

Results are available online using a sophisticated web interface. Alternatively, our analysts compile summary reports that prioritise on key events and trends - taking the overhead of monitoring results away from clients.

With today's focus on online fraud, understanding and controlling your brand presence on the Internet is an incredibly important task. Brand Assured provides the comprehensive, continual coverage to allow organisations to achieve that.

Contact us for more information.